In Shopping campaigns, product groups are used to:

QUESTION

In Shopping campaigns, product groups are used to:

organize products within a data feed

create a list of keywords used to target Shopping ads to shoppers

bid on organized inventory in an ad group

bundle items sold as a package, like a camera and tripod stand

The correct answer is:

bid on organized inventory in an ad group

In Shopping campaigns, product groups are used to:
Explanation:

A way to organize your Google Merchant Center product inventory in a Shopping campaign within AdWords. You create product groups using attributes derived from your product data, available within AdWords. Then

Read more here: https://support.google.com/adwords/answer/3517331

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